Press Releases

What Press Releases Consist Of  And How They Work

press releasesnews releasemedia releasepress statement or video release is a written or recorded communication directed at members of the news media for the purpose of announcing something ostensibly newsworthy. Typically, they are mailed, faxed, or e-mailed to assignment editors and journalists at newspapers, magazines, radio stations, online media, websites, television stations or television networks.


Press Releases & Distribution


Technically, anything deliberately sent to a reporter or media source is considered a press release: it is information released by the act of being sent to the media. However, public relations professionals often follow a standard format that they believe is efficient and increases their odds of getting the publicity and overall exposure they desire. The format of press releases is supposed to help journalists separate public press from other PR communication methods, such as pitch letters or media advisories. Generally, a PR body consists of 4 to 5 paragraphs with word limit ranging from 400 to 500.  However, publications can be anywhere from 300 to 800 words long.

Press Release Newspaper

As the internet has gained prevalence, the way journalists like to be approached has also changed. A format suggested by Kristen Nicole, a former Mashable writer who is now the Senior Managing Editor of is sending one sentence as to why this story works for my publication, and 5 bullet points for context. Kristen also recommends pitching writers directly over pitching editors.

Distribution models

In the traditional distribution model, the business, political campaign, or other entity releasing information to the media hires a publicity agency to write and distribute written information to the newswires. The newswire then disseminates the information as it is received or as investigated by a journalist.

An alternative is the self-published press releases. In this approach, they are either sent directly to local newspapers or to free and paid distribution services. The distribution service then provides the content, as-is, to their media outlets for publication which is usually online.


Pres Releases


History Has Shown That Businesses That Publish Press Releasess On A Monthly Basis For An Extended Period Of Time ( around 12 months ) See Their Search Engine Rankings Soar To Page One Of The Search Engines Because They Are The Number One Way To Get Massive Traffic To Your Site Or Promotion/Offer. Which Means More Sales And ROI For Your Business.

You Can Start By Telling True Coast Consulting A Bit About Your Business And Any Specials Or Projects You Want To Currently Promote On Your Website. Below You Can Register For A Press Release And Our Professional Copywriters Will Then Create A Draft From Your Business Information. After You View The Draft Sent To Your Email And Verify You Are Happy With The Draft, We Will Publish It For Submission To over 200 Authority Websites And Send You A Pdf Of All The High Authority Sites Your Publication Has Been Distributed To. The Whole Process Is Done By True Coast Consulting Services. If You Buy Two PRs You Will Save $50 And Three Your Savings Will Be $100 Discount.

Below Just Fill Out The Form With Your Name And Email. Also Enter Your Website URL, Industry You Are In. On The Message Field Enter A Bit About Your Business And Promotion/Offer/Service About One Or Two Paragraphs. After You Have Submitted The Form You Can Proceed To The Paypal Payment Button Options Where You Will See 3 Options In The Drop Down Box To Pay Securely Through Paypal. We Look Forward To Helping Your Business Increase Its Online Presence And Exposure Which Equals More Customers.


Pess Release Discount Options


Submitting Your Promotions, Products Or Services To High Authority Sites Is A Sure Fire Way To Get Your Message Out To The People Who Matter The Most And Could Be Your Potential Prospects Clients Or Customers. These Websites Have Many Users & Viewers That Will See Your Promotions Arranged In Niche Categories To Better Target Your Leads & Sales. In The Long Run This Will Reflect On Your Sales.